Trusted Delivery or Outlook for staff campaigns?

When an email becomes a staff campaign

You already have Outlook. So why add a communications platform? Start with the work around a staff bulletin: creating a consistent design, managing the send and understanding the response.

Trusted Delivery brings responsive email creation, NHS-focused delivery and campaign analytics together.

Design: take control of the message

Use a drag-and-drop editor to create branded, mobile-responsive emails without writing HTML. Reusable layouts give your team a better starting point for the next newsletter.

Delivery: plan around your NHS audience

Trusted Delivery supports @nhs.net-to-@nhs.net campaigns. Discuss your audience and sending configuration with our team so communications and IT can review the requirements together.

Analytics: learn from every campaign

Campaign reporting gives you opens, clicks, device insight and click hotspots. Use the response to review content and improve the next update.

See the difference in practice

Salisbury’s published story describes moving beyond an Outlook forwarding workaround, gaining engagement visibility and reporting a 60% open rate.

Compare the whole workflow

Before choosing a tool, map what your team does each week. Count the time spent collecting content, formatting a bulletin, checking links and preparing a report. Identify which steps help your message and which simply repeat work.

Then define what you want to improve. A clearer design? A more predictable preparation process? A useful report for your next planning meeting? Bring those priorities to a demo rather than comparing tools on a feature list alone.

Make measurement useful

Agree the purpose of each campaign before sending it. Afterwards, review the response in context. An open or click is a signal of interaction; questions, conversations and survey feedback can help you understand what colleagues took from the message.

Use that combination to decide what to keep, shorten or explain differently next time.

Bring your staff bulletin to a demo

We can walk through how you would build it, plan the send and review the report. Invite colleagues who manage content, approvals or IT so the discussion covers the complete process.